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New Riders of the Purple Sage

Formed
1969
in San Francisco, CA 
Active Decades
19001020304050607080902000 
 
by Bruce Eder
For most of the early '70s, The New Riders Of The Purple Sage? (yes, the name is trademark-protected) were the successful offshoots of The Grateful Dead. Although they never remotely approached the success or longevity of The Dead, they attracted a considerable audience through their association with Jerry Garcia, Phil Lesh, and Mickey Hart, whose fans couldn't be satisfied with only The Dead's releases -- The New Riders never reached much beyond that audience, but the Deadheads loved them as substitutes (along with Garcia's periodic solo projects) for the real article. Their initial sound was a kind of country-acid rock, somewhat twangier than The Dead's usual work and without The Dead's successful forays into experimental jams, but they later acquitted themselves as straight country-rockers.



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